Advertisements

I chose an ad about Mott's Applesauce from US magazine to analyze for this assignment. It displays a happy mother giving her son a piggy back ride while he is holding a tube of Mott's Applesauce To Go. It uses many elements in this ad such as the happy family smiling, bright colors to make it seem even happier, and it pulls at parent's heartstrings by saying that giving your child Mott's is a way to show your children you love them. This ad is selling to parent's and their children, and it promotes the lifestyle of a happy, loving family. The ad basically says in it that if you buy your child this applesauce, it will love you, and your family will be happy.